Facebook Cover Photo Size
Facebook cover photos display at different sizes depending on the device:
- Desktop: 820x312 pixels
- Mobile: 640x360 pixels
- Recommended upload: 820x462 pixels
The 820x462 recommendation accommodates both desktop and mobile displays. Facebook crops the image differently on each platform, so designing for the largest common area ensures your content is visible everywhere.
The safe zone — the area visible on both desktop and mobile — is approximately 640x312 pixels in the center of the image. Keep important text, logos, and visual elements within this zone to avoid cropping.
Profile Picture Overlay
Your profile picture overlaps the bottom-left corner of the cover photo on desktop displays. The circular crop sits partially on top of your cover image, obscuring a small area. Avoid placing critical content in the bottom-left 170x170 pixel region.
On mobile, the profile picture sits below the cover photo, so the full cover image is visible without overlap.
Design Tips
Keep important content centered in the safe zone. Text placed near the edges risks being cropped on mobile or desktop.
Account for mobile cropping. The mobile view shows more height but less width than desktop. Test your design by previewing how it looks on both platforms.
Maintain brand consistency. Your cover photo should use colors, fonts, and imagery that match your overall brand identity. This creates a cohesive experience for visitors landing on your page.
Image Format and Quality
Upload cover photos as JPG for the best balance of quality and file size. Facebook applies additional compression, so starting with a high-quality image helps maintain clarity. Set JPG quality to 85-90% before uploading.
Use our resize tool to create a perfectly sized cover photo. Set custom dimensions to 820x462 pixels, then compress the result for optimal upload size.
Business Page vs Personal
Business pages should use cover photos that communicate value immediately. Include a tagline, value proposition, or call-to-action. Update cover photos regularly to reflect promotions, events, or seasonal messaging.
Personal pages offer more flexibility. Many users change cover photos to reflect interests, travels, or current moods. The same technical guidelines apply, but the content strategy differs significantly.
For both types of pages, remember that the cover photo is often the first visual element visitors see. Make it count with clear, high-quality imagery that represents you or your brand effectively.